Roberto Cavalli and Salmoiraghi&Vigano present the world preview of ‘Dea’: the new sunglasses from Roberto Cavalli Eyewear dedicated to the 40th Anniversary of the Maison.
Milan, September 25th 2010 – Roberto Cavalli and Marcolin, in collaboration with the biggest Italian chain of eyewear stores, Salmoiraghi&Viganò, presented the new model from Roberto Cavalli Eyewear, ‘Dea’ in a world preview.
The event took place yesterday, Friday, the 24th of September, 2010, at the flagship store of Salmoiraghi & Viganò in Piazza San Babila (at the corner of Corso Matteoti) in Milan.
The store in Piazza San Babila is the first with a window displaying the world preview of the ‘Dea’ model’, created by Marcolin and Roberto Cavalli in celebration of the 40th Anniversary of the Maison.
In honor of the occasion, the store was decorated with enlarged prints displaying the Roberto Cavalli Fall/Winter 2010-2011 advertising campaign; also visible in projection were evocative videos from the Maison Cavalli.
Karolina Kurkova and Elena Santarelli were present at the event.