271. I am excessive in all I do. My Fashion reflects my way of thinking about life…

Roberto Cavalli271. I am excessive in all I do. My Fashion reflects my way of thinking about life…

“…a double page with a portrait of Eva and me made by Annie Leibovitz in American Vogue, the advertising campaigns made by Mario Testino and a cover of Vogue Italy were the final consecration. To all intents and purposes we entered into the elite of Fashion. And who knows how hard it is to get to the top, also knows how difficult it is to stay on top.

Florence honored me with a Fashion Show in the hall of the Cinquecento in Palazzo Vecchio and the exhibition “More and more and more” curated by Italo Rota… architect, artist, a wizard with the enthusiasm of a child. For him, everything is Game, everything is Color. I’ve always looked at him as the alter ego of myself. A great friendship was born and with him I have been able to realize the most absurd, the most crazy projects. The Just Cavalli store in Milan in Via della Spiga was the most surreal you could imagine. It was a boutique, but also a restaurant with aquariums in place of walls and a lift in the form of a pumpkin. Animal prints everywhere. He and I continued in a thousand projects that culminated in a boutique on the Faubourg Saint -Honoré in Paris. A five-story building. Between fairy tale and dream. Without limitation to imagination and creativity.

My name was getting stronger and the collections were worshipped by the press, buyers and famous people. Whether for the red carpet or for the Golden Globes, or any other important event, my gowns were requested and worn by celebrities. I became a friend of celebrities like Sharon Stone, Lenny Kravitz, Jennifer Lopez. I spent the holidays with them in New York and Los Angeles and in my home in Florence.

The dresses of the Cavalli woman were loved, bought and worn. She was a distinctive woman. She could not be confused with any other. Striped jeans, printed dresses, fur coats and long dresses with rich embroidery, decorated and “molto nudi”. It was the opposite of the boring and minimalist woman who, only a few years before, had tried to undermine my place at the top. My woman had fun with color, shapes… and why not, with the way she showed herself. Yes, she was something of an exhibitionist, but at the same time she was svelte and sophisticated. Never commonplace. I opened boutiques in the major cities around the world and in the best corners of American department stores. I became a star.

I often stop and think about this second life and the magic that surrounded me. It gave me a lot of satisfaction, a reward for years of toil, redemption of a life spent running in quest of the new, the different, the unexplored. Fashion, horses, travel, photography and love! How many times I was lost in one of these adventures and with what enthusiasm! At times there was only that particular discovery… horserace or love. I was excessive in all. I am excessive in all. My style reflects my way of thinking about life. All out, no half measures. At risk of blowing up everything every time. I love the risk. Perhaps that is also why I love the sea. An imposing force, ungovernable. A friend and a fierce enemy. My life, the life I really love, however, is not on a big boat, but on a zodiac, looking for small creeks and in total freedom.

I love Fashion, I never want to make it angry nor appear ungrateful by anything I may say.. Sometimes I seek solace in solitude, because it makes me feel happy not to have to smile for compromise or, for convenience, not to have say things that I do not think. I am still that boy going with his homemade lantern to celebrate the Rificolona, or coming down a road full of holes and stones with his rickety cart. I still have the same desires. Create, invent and just sit and think.

But fashion is like a mistress who demands attention and care. It should not be left alone for a second. We must nurture new ideas, unexpected and whimsical. Everybody expects from Roberto Cavalli all the richness, the power of a concept, the expression of a sensual woman. You can not afford to disappoint anyone. And you think a thousand times how to evolve your style, how to make it become more and more desirable and attractive.”

From my autobiography JUST ME!


Roberto Cavalli

Roberto Cavalli

Roberto Cavalli

Roberto Cavalli

Roberto Cavalli

Roberto Cavalli

Roberto Cavalli

3 replies
  1. Ann Notari
    Ann Notari says:

    Hello Sir! Well it sounds like you lived a full life and have more to go! “The fashion world demands!” Ha! I hoe you are able to delegate from responsibility on you fashion team, so you are able to find C
    Solace and rest on your boat! Very important , you know to get some rest! Well anywY have a wonderful week! Chow Baby! Love You Ann!

  2. yana
    yana says:

    Un vestito Just Cavalli dalla collezione Spring Summer 2013 fa vedere la sala bianca di Firenze, no? Mi farebbe tantissimo piacere vedere delle foto originali insieme ai capi realizzati con le stampe ispirate a quelle foto… ne parli anche nel tuo libro… pleeease:))))

    vorrei sapere di piu anche sulle attuali campagne pubblicitarie – chi é la modella, chi il fotografo, location e mood…

    tanti saluti dal “fashion loft”:))

  3. Leah de Souza
    Leah de Souza says:

    You are my all time favourite fashion designer – although I am yet to own anything by you (I am working on it!). Your passion, dedication and love for all do is inspiring. Your work is pure beauty. Your blog and pics are great. Grazie!

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