18. New York is waiting…

New York is waiting. I arrived at the airport in Florence with a lot of luggage and some toys to make the journey less boring, computer, music…

The Captain of my airplane was waiting for me to let me know that a red light, one of the thousands on the instrument panel, warned of a problem with the pressurization.
Shit, this is all I need… I have to be in NYC tonight.
Tomorrow morning at eleven o’clock I have my first meeting with journalists and photographers.
“My dear Captain, tell me what is wrong and put yourself in my shoes. I must go!”
“We have to go to Milan where a mechanic will evaluate the problem”

I am telling you all of this to keep you in the picture! Later on I will let you know the result of the inspection. Don’t worry, if you care for me! (… I hope!)
We arrived in Milan, and were towed into a hangar. After a brief inspection they told us that the cold had created a small problem. Two hours of waiting, and then, finally, we took off!

My Airplane

My Airplane

First stop at Gander in Canada for refueling, my plane does not have sufficient range for a non-stop flight to NY, that sucks! I was finally able to close my eyes!
Take off again, next stop: NEW YORK. We will arrive very late, maybe after midnight.

We are finally in New York. We are crossing the long bridge that leads to the island of Manhattan. The vision of skyscrapers is really fascinating, especially when you get to New York for the first time.
Now I need to rest. Tomorrow is a long day… full of appointments.

Roberto Cavalli

Roberto and Eva Cavalli with Elisa Sednaoui


I started my day… very intense. For two years I have been working on a new perfume ROBERTO CAVALLI. As it was my first experience working with this new licensee, Coty pushed me to do my best and I am really convinced it will be a success!

The study for the shape of bottle was a unanimous choice. We were trying to interpret a classic yet easy shape designed for a girl who will make daily use of it… small enough for a small cosmetic bag!

The packaging is quite classic with a strong appeal to the Cavalli fashion.
The perfume? It had to be like my fashion: sexy, romantic, aggressive yet glamorous. This fragrance is very special, to win the man of your dreams and be able to shake up the man who is neglecting you!

Roberto Cavalli Parfum

Roberto Cavalli Parfum

Coty, with the collaboration of French and American experts in essence presented me with a the choice of about 25 small bottles.
I didn’t feel up to making the choice myself and be the judge. I wanted to give my fans the best perfume in the world!
I asked for help and sought the judgment of my friends, the Stars.

I began to travel from Paris to London and from Moscow to New York.
The biggest Stars in music and showbiz helped me to choose…
I returned to Florence with the two samples that received the most votes.
The final decision was Eva’s and mine. We have proclaimed the winner.
It seemed like the election of Miss Universe!

This morning I presented my new fragrance to journalists from the American press. I tried to convey my enthusiasm…
Now the final judgment is up to you and I would love to hear it.

A few drops will accompany you now!

Un bacino grande
I LOVE YOU

Roberto Cavalli

25 replies
  1. Mathias
    Mathias says:

    Ebbene si… Io sono uomo ma il profumo devo averlo per la mia collezione (indifferentemente se dopo mia sorella me lo “ruberà” ogni giorno). Ma devo assolutamente sentirne l’essenza la fragranza… Voglio sapere verso quali posti fantastici sarà  in grado di portarmi.
    Il flacone è come sempre bellissimo, nella sua semplicità racchiude anni di storia Cavalli… Quello che mi piacerebbe davvero trovare in vendita è il gioiello con il tuo marchio che indossa la modella nella pubblicità. 
    Cosa dire oltre nel provare un po’ di bonaria invidia che sei a NY… Maestro, fai vedere ancora una volta al mondo chi sei!!! … Tu sei il RE!!
    … Alcune gocce di te mi hanno sempre accompagnato!

    We love you too

    Mathias 

  2. yana
    yana says:

    hehehe, RE ROBERTO, IL RE DELLA MODA:)))))))) mi piace come suona:))))))

    devo andare subito in ricerca di questo profumo, il video é IPNOTIZZANTE, come si chiama la canzone?

    Che bello avere un intero aereo tutto per te…. puoi portare con te in viaggio DI TUTTO… al ritorno ci fará una foto ALL’INTERNO DELL’AEREO? pleeeease:)))

  3. Giorgio
    Giorgio says:

    Appena avrò la possibilità non mancherò di sentire il profumo, per ora posso dire che ho trovato ottima la scelta di Elisa Sednaoui come testimonial della campagna. Credo sia una modella dotata di gran fascino oltre che che di un incredibile sex appeal.

  4. The Fashion Commentator
    The Fashion Commentator says:

    Mr. Cavalli, il suo blog mi piace perché è spontaneo e ci fa capire che nonostante tutto il lusso e le comodità in cui è immerso (stia tranquillo nessuna invidia, ma solo una constatazione di fatto) anche a lei capitano dei momenti NO, in cui vorrebbe staccare la spina, ma non può!
    Mi fa schiantare quando impreca, mandando al diavolo ogni formalità con i lettori. La riconosco più fiorentinaccio e divertente che mai, e glielo dice un concittadino! 🙂
    Si goda New York! Noi lettori, aspettando il turno di Milano, sentiremo il profumo per darle un parere sincero!

    A presto,
    Alessandro – The Fashion Commentator

  5. yana
    yana says:

    Oh my god, Vi devo raccontare una cosa!!! oggi mio marito mi ha detto qualcosa tipo “ho paura che il tuo regalo di San Valentino potrebbe non arrivare in tempo… L’ho dovuto comprare online perché é una cosa NUOVA e nei negozi dove sono andato non éra ancora arrivata…” Sono scoppiata a ridere perché é troppo chiaro di che cosa si tratta:))))

  6. Albert De Castro
    Albert De Castro says:

    I love the ad, I love your joie de vivre, and this is a very glamorous post. It’s impossible not to fall in love with your fashion, style, and most of all your personality!
    I hope you enjoyed the amFar event tonight.

    Hugs,
    Albert

  7. Ekaterina
    Ekaterina says:

    That new parfume from Cavalli is wonderful! I was searching for one for my mom, but i found for myself. I usually like strong parfumes and a bit sweet, before i was using RC Serpentine, which is really nice and strong, stays forever on you 🙂 But i should say the new one is even better! I never feel tired of it! And the bottle is very sexy, simple and sexy. It will look great everywhere you put it 🙂
    Thanks, Roberto, for my new parfume!! It’s wonderful!

  8. Ina
    Ina says:

    I believe that it will be wonderful.Every singer your creation is amazing and as soon as it will be on sale I will go and definitely buy it.The entertaiment was fantastic……..I love every part, the combination of that wonderful dress with the tiger and the parfume…glamorous…

  9. Le Critique de Parfum
    Le Critique de Parfum says:

    Since you’re asking, I’m disappointed with it.

    I’m curious why you went with the fragile and clean orange flower. In France orange flower is associated with baby products, not animal print dresses. I was expecting something more aggressive and bold, like tuberose.

    Make no mistake, it’s a very well made scent, but hardly unique in today’s perfumery.

    Bottle and campaign are exquisite though. Wishing you a great success but had to tell you my true feelings, as true friends do.

  10. AnnaSofi
    AnnaSofi says:

    Mr. Cavalli I’m glad you had a safe flight to NYC! ( I do hope no probs no longer exist with your plane! ) Btw it looks fabulous, just like everything you own!! I will say my opinion on your new perfume as soon as I smell it! As for the shape of the bottle and the commercial, they both are the best I’ve ever seen!!! Enjoy New York Mr. Cavalli!! Kisses and hugs. MUCH LOVE, AnnaSofi

  11. Roa
    Roa says:

    Although I have never visited New York, I really like the city and I know that I will end up living there. From reading you description I can’t wait to experience that first view of New York from the plane. Gongratulations with this parfume! My compliments for the parfume Mister Cavalli, the bottle alone is gorgeous and for that alone I want to have it. I see the advertisement everywhere now and soon I will try the scent!

    Lots of love,
    Roa

  12. yana
    yana says:

    Dear Roberto Cavalli fans!

    I know it’s a little early, but have you thought of what to do with the bottle when you finish this perfume? I mean you cannot throw away this beautiful golden logo, right? (And keeping forever an empty perfume bottle really doesn’t make sence:)))

    Look which idea I had: http://yanasspot.blogspot.com/

  13. Mathias
    Mathias says:

    Maestro… Venerdì finalmente l’ho trovato! Per quello che può valere un giudizio maschile su un profumo che non lo è… E’ davvero sorpreso! E’ un’essenza buonissima (so che non è l’aggettivo più corretto ma non ne trovo altri), ha un qualcosa che si differenzia dagl’altri anche dall’anniversary 40 (che per me è stato una rivelazione!). Senza voler nulla togliere a nessuno dei tuoi fantastici profumi, però (sarà anche indotto da quello che hai scritto) ha un qualcosa di “magico”, di diverso. Ho provato a farlo sentire ad amiche e parenti (senza dire il marchio) e tutte lo hanno travato eccezzionale e più di qualcuno lo stesso giorno è corsa in negozio a comperarlo. Il bello è che è piaciuto sia a mia sorella di 11 anni che a mia nonna (non dico l’età per educazione!) sei riuscito ad abbracciare tutte le età assieme. Mia mamma ad esempio da tanto tempo amante alla follia del JC Pink e subito dopo del Serpentine, per questo nuovo si è “persa” nella sua essenza. Fai conto che è già stato dimezzato il flacone!
    Come sempre, come in ogni cosa… Roberto sei sempre grande!

  14. Carolina Anne Frendo
    Carolina Anne Frendo says:

    Dear Mr. Cavalli, I have had your perfume for a few days now & sprayed it on almost immediately…well it is a few days after I sprayed it & like many good things (& people…yes, you) it just gets better with age!! I Purchased it from Shopper’s Drugmart Boutique here in Toronto Ontario Canada the day I saw it there $80 per 50 mL. I thank you for putting it in such stores so that those of us who do not have $200 dollars or more to spend can get it without breaking the bank. I thank you for always thinking about those who cannot afford High end pricing on merchandise…I can’t wait to find your plus size clothing line…that is next on my list…I hope you continue it forever…Ciao for now. Your Fan Forever, Carolina!

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